We have a detailed plan for your project, but we are not rigid. We are comfortable with a dynamic process and our focus is always on the results.

The road to success is paved with checkpoints.

On a project like this, communication is a key to success. We’ve built in time and checkpoints so we can pause, ask for feedback, and make adjustments throughout the project—not just at the end.

Project Schedule

 

Empathize

(4 Weeks)

Mobilize Team
Site Visit
Conduct (4) Focus Groups
TI Checkpoint #1

Define

(3 Weeks)

Review Existing Plans
Review Existing Brand
Conduct (4) Sharing Workshops
TI Checkpoint #2

Ideate

(4 Weeks)

Draft Framework
Develop Key Playbook Sections
TI Checkpoint #3

Prototype

(4 Weeks)

Refine All Playbook Sections
Final Prototype
TI Checkpoint #4

Playbook

(2 Weeks)

Final Playbook
TI Checkpoint #5